Maximise Your Pub's Potential During the Six Nations Rugby 2025

As the Six Nations Rugby 2025 kicks off, pubs and bars have a golden opportunity to attract new customers and boost revenue. With rugby now the second most popular sport for pub-goers, it's essential to create a memorable matchday experience. Effective marketing is key, and leveraging CRM software can help you run targeted email campaigns to engage both loyal customers and potential newcomers. By using rugby-themed subject lines and vibrant images, you can grab attention and build excitement for the tournament.

Drawing on lessons from major events like the Euros, pubs and bars can implement practical tips to handle the matchday rush and ensure a smooth operation. From promoting your venue as a rugby hotspot to preparing for the unexpected, these strategies will help you deliver instant wins during the tournament and set your venue up for long-term success.

For more detailed insights and tips, read the full article on The Access Group's blog by clicking Here